The hype continues. What better way to experience an epic story than by watching the epic trailer (except perhaps reading it, but that's still to come). The incredible true story of Anna und Gunther is a plot of massive proportions, if the video is enough to send a shiver down your spine, you're going to LOVE the book!
In anticipation of the trailer release, we sat down with Jared Nicholson, co-founder of Run Wild Productions who pulled together the clip.
Tell us a bit about yourself, what do you do and how did Run Wild Productions first come about?
Run Wild is an independent film production company based in Adelaide. We spend our time producing meaningful content for screens – splitting our days between creative jobs for clients and our own long form projects, which at the moment are mostly documentaries.
We started up in 2017. Initially, there were just two of us – Scott and Jared. We’d known each other for a couple of years, but the idea for the company came about while we were shooting a documentary together in the Solomon Islands. We figured that if we could survive the challenges of a week in uncharted jungle, searching for proof of local folklore, running a business together would be pretty simple.
So what excited you about the chance to pull together the trailer for Anna und Gunther?
When Osmond Press started talking to us about the book and the trailer, what really caught our attention was their brief – they wanted the trailer to have the energy and dynamism of a film trailer.
For us, that was a really engaging proposition. It gave us the chance to cut together something emotive that not only expresses a sense of the narrative, but that also feels cinematic and captures the era in which the story takes place. Working with the archival WWII footage was another bonus – it’s rare to have the opportunity to explore historic footage and it was fascinating to search through and find the right clips to represent the story.
What has been one of your favourite campaigns to work on that people should watch to see more of your work?
We’re really lucky to have worked with a lot of great clients and on a lot of amazing projects, but one of our all-time favourites was telling the story of Lighthouse Youth Projects.
Lighthouse is a not-for-profit organisation that helps kids learn some really important life skills through riding a BMX. We loved the chance to have honest conversations about some big issues as we made the film, and it was also great to talk directly to the kids and trust them tell their stories first hand. For us, the film is special because it really reflects Lighthouse and what they do – it feels genuine and has respect for every individual.